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Broome simply oozes with colour. It’s Western Australia’s secret getaway – right on the Indian Ocean’s doorstep and the gateway to Australia’s last frontier of pristine wilderness – the Kimberley. From its rough and tumble, romantic pearling history to the cosmopolitan character of Chinatown, to the turquoise waters, red sandstone cliffs and the endless expanse of white sand at Cable Beach… the colours and moods of Broome will capture your soul. You’ll never want to leave.

Broome owes its existence to the ‘Pinctada Maxima’ – the world’s largest pearl oyster shell – discovered in Roebuck Bay in 1861. The giant pinctada shells caused a sensation overseas and soon a melting pot of nationalities flocked to the shores of Broome in the hope of making their fortune. Japanese, Malays and Koepangers joined the Aboriginal pearl divers, whilst the Chinese became the shopkeepers in town.

Today, remnants of Broome’s exotic past are everywhere. The town’s multicultural society ensures a wonderful array of gourmet tastes, colourful characters and cultural influences. Pearling still remains a thriving industry and the world famous South Sea pearls feature in Chinatown’s string of pearl galleries. Broome’s climate is also something to boast about with warm sunny days, balmy nights and spectacular storms during the tropical summer season. Not to mention the unforgettable spectacle of sunset on Cable Beach!

Moons in your hand

Broome, capital of Australia's South-Sea pearl industry, has plenty of places to buy pearls, and visitors can tour of a pearl farm and a pearling museum. There is also a cemetery with headstones dedicated to the memory of some 900 Asian pearl divers. Broome simply oozes with colour. It’s Western Australia’s secret getaway – right on the doorstep of the Indian Ocean and the gateway to Australia’s last frontier of pristine wilderness – the Kimberley.

From its rough-and-tumble, romantic pearling history and the cosmopolitan character of Chinatown, to the turquoise waters, red sandstone cliffs and the endless expanse of white sand at Cable Beach – the colours and moods of Broome will capture your soul. You’ll never want to leave.

Broome owes its existence to the Pinctada Maxima – the world’s largest pearl oyster shell – discovered in Roebuck Bay in 1861. The giant pinctada shells caused a sensation overseas and soon a melting pot of nationalities flocked to the shores of Broome in the hope of making their fortune. Japanese, Malays and Koepangers joined the Aboriginal pearl divers, while the Chinese became the shopkeepers in town.

Today, remnants of Broome’s exotic past are everywhere. The town’s multicultural society ensures a wonderful array of gourmet cuisines, colourful characters and cultural influences.

Pearling still remains a thriving industry and the world-famous South Sea pearls feature in Chinatown’s string of pearl galleries.

Broome’s climate is also something to boast about with warm sunny days, balmy nights and spectacular storms during the tropical summer season. Not to mention the unforgettable spectacle of sunset on Cable Beach!

Activities and Experiences at Broome

  • Electronic Funds Transfer at Point Of Sale
  • Fuel
  • Aboriginal and Torres Strait Islander Relating to Aboriginal and Torress Strait Islander tourism product
  • The Arts Relating to the Arts (Film, Theatre, Drama)
  • Aussie Lifestyle Typical Australian way of living
  • Beach A beach attraction is a beach area that is recognised for its scenic beauty, recreational opportunities, environmental state, and/or fauna population. Recreational vehicles can be driven on a number of beaches around Australia
  • Caravan and Camping Accommodation in own/hired caravan or camping
  • Cultural Relating to specific cultures within Australia
  • Diving To go below the surface of the water or a diving competition in a swimming or diving pool
  • Eco Tourism Relating to the natural environment, its protection and conservation. Product fitting this experiencee have been awarded an Eco Tourism Accreditation
  • Fishing Related to any fishing activities
  • Honeymoon Holiday marketed towards honeymoon couples
  • Industry/Mining, Agriculture Relating to Industry, mining or agriculture

Where Are Australia's Best Beaches?

Australia's Best Beaches

Australia has miles and miles of shoreline but which beaches are really great? Ultimately it depends on what you're looking for in a beach. Pristine wilderness without a single footprint in sight, the sparkle of cosmopolitan high rise on the waters edge, the adrenalin pumping roar of a powerful surf beach, or quite simply the perfect white squeaky sand that squelches between your toes.

See our short list of Australia's best beaches.

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